PPC MARKETING

Pay-per-click (PPC) marketing on search engines can be a remarkably efficient and cost-effective way to reach potential clients. The first several results following a Google, Yahoo! or Bing search usually go to paid advertisements related to the search terms, but you are not charged for the ad unless the searcher clicks on it. It’s a highly lucrative channel because you are able to get in front of a customer at the moment they have an interest in what you have to offer.

Our optimized monthly content based on a keyword-rich strategy yields record-breaking results for our clients.

Animal control company achieved

511% ROAS

through ppc campaigns

Personal injury lawyer saw

30% DECREASE IN COST OF LEADS

on paid search campaigns

Regional shed company received

31% MORE LEADS

utilizing a machine learning bid strategy

STRATEGIZING A SUCCESSFUL PPC ADVERTISING CAMPAIGN

Though it sounds simple, there are many variables that you must consider before launching a PPC advertising campaign: 

  • Selection of keywords
  • Location restrictions
  • Auction price limits
  • Active time of day

With any successful pay-per-click marketing campaign, determining your overall goals and coming up with a plan to achieve those goals while maintaining a positive ROI is critical.

MAKING EVERY PAY-PER-CLICK COUNT

At Think Integrated, we use a combination of negative keywords, A/B testing, custom landing pages, tighter ad groups, and remarketing to improve your results. You’ll also receive a dedicated account manager with experience in your industry to ensure that your PPC marketing needs are always being met.

HIGH-CONVERSION LANDING PAGES

In addition to PPC marketing, you can also increase your visibility, boost sales, and improve your post-click conversion rates with highly-targeted, custom landing pages designed to enhance your brand’s digital presence. Unlike the core pages on your website, landing pages focus on convincing visitors to perform one specific action, such as:

  • Subscribing to a mailing list
  • Downloading a pdf
  • Filling out a form
  • Calling your office
  • Buying your product

TURNING BROWSERS INTO CUSTOMERS

We’ll create results-driving landing pages with your business and audience in mind that will support your SEO and marketing efforts and grab your leads’ attention as soon as they arrive on your page. Our expertly crafted calls-to-action speak to the needs of your visitors and trigger emotional responses that compel them to accomplish your goals, while our built-in forms capture their contact information so we can remarket to them later on. 

By combining a professionally branded look with the right images and personal messaging, our mobile-responsive landing pages will cause conversions for your PPC, paid social, and email marketing campaigns to soar.

Rosen Hotels and Resorts LogoCritter Control LogoGreensboro College Logo

PEST CONTROL COMPANY ZAPS THE COMPETITION IN A NEW MARKET

When Critter Control was ready to expand their business into the Northwest side of Pittsburgh, they needed help getting their name in front of a whole new customer base. We deployed a comprehensive digital marketing strategy that continues to drive record-setting sales.

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