Depending on the size of your business, you may have anywhere from a small team to an entire department dedicated to selling your product or service. But with the rise of hyper-convenience, it’s increasingly harder for your sales staff to reach your target audience in person. Therefore, even if everyone on the team knows your […]
When circumstances change, your restaurant has to adapt. Whether it’s offering takeout, curbside pickup, or online orders, your location will do whatever it takes to accommodate customers’ needs and wants — and so should your content marketing. If you’re wondering how to stretch your marketing budget for all it’s worth, check out the trendiest places […]
Trying to meet a really meaningful goal with really limited resources is the hallmark challenge of running a nonprofit. But even the most affordable marketing tools can be wasteful when your team lacks a concrete strategy to efficiently use them. If you’re struggling with social media, in particular, check out these five tactics that will […]
No matter your mission, vision, or values, you’ll have a hard time spreading the word about your nonprofit unless you optimize it. To help you get started on a strategy fit for your community program, academic institute, or other nonprofit organization, we’ve laid out the top SEO practices to try. 1. Practice Local SEO While […]
Over the past few months, your business has learned to survive largely — or perhaps entirely — online. And while social media is no doubt a larger part of your brand than ever, it still shouldn’t be something you struggle to keep up with. Instead of playing a constant game of catch-up, get ahead and […]
What’s your main social media goal — gaining followers, boosting engagement, or driving brand awareness? No matter what you’re trying to achieve on social media, you won’t get far if certain members of your own audience can’t fully access your posts. Here are four accessibility tips to start using on your profiles today. Set Image […]
You’re optimizing content but not ranking any higher. Or maybe your website is getting traffic but not generating sales. If you’ve got a digital marketing gap to bridge, digital PR might be the way to do it. Whether you’ve got a brand-new brand to get up and running or a full-grown business that needs some […]
A simple Google search for “pizza in Orlando, FL” pulls up a local map and a short list of pizzerias with contact information pulled from their Google Business Profile (GBP) profiles. As a business owner, you may be asking yourself, “With so many pizzerias in just one city, how does Google determine which ones make […]
When Think Creative and Web Solutions of America merged in November 2020, we’d always get asked why. Why merge, and why now? Our answer was simple. We were two all-in teams eager to come together and do amazing things — for our clients, our industry and the world. So when we officially formed Think Integrated, […]
A web developers perspective A website can be a game-changer for your business, initiative or brand. It can attract new clients, drive sales, spark support for your cause, and deepen relationships with your most loyal customers. But if done incorrectly, it won’t achieve any of these goals, and could even wind up doing more harm […]
If a traveler ventures to a new destination and doesn’t have a pleasant experience, they aren’t likely to return. Knowing that it takes even less commitment for one to journey to and quickly bounce from your travel and tourism website, wouldn’t you want to make the user experience (UX) the best it can be? Whether […]
If you’ve sat in on a marketing strategy meeting, you’ve probably heard the terms search engine marketing (SEM) and search engine optimization (SEO). While they may sound similar, SEM and SEO serve different purposes to help your business gain attention online. Here’s the difference between the two and why they are both important to your […]